I remember sitting in a cramped, ink-stained studio last summer, staring at a sample batch of hoodies that looked like absolute garbage. I’d spent weeks obsessing over the heavyweight cotton … Read more
A Shirt Is the Cheapest Billboard You Can Wear
I remember sitting on a milk crate in my first shared studio, surrounded by the heavy, chemical scent of plastisol ink and the hum of a heat press, staring at … Read more
A Music Scene That Dressed Itself First
I was hunched over a heat press in a cramped, humid studio last Tuesday, staring at a batch of “streetwear” blanks that cost me a fortune but felt like recycled … Read more
Check the Trademark Before You Print Anything
I remember sitting on a milk crate in my first shared studio, surrounded by the overwhelming smell of plastisol ink and half-finished screen prints, staring at a blank notebook. I … Read more
Gsm Tells You More Than the Price Does
I remember sitting on the floor of my first shared studio, surrounded by half-printed tees and a mountain of “premium” blanks that arrived looking nothing like the samples. I’d spent … Read more
Removing the Dye Instead of Adding Ink
I still remember the first time I tried to pull off a complex design using discharge printing in that cramped, shared studio I used to work in. I was so … Read more
Garment Measurements Beat Size Labels Every Time
I still remember the first time I tried to scale a simple oversized tee design; I thought “large” was just a vibe, not a set of numbers. I ended up … Read more
Combing Removes the Short Fibres That Pill
I remember the first time I tried to launch my own line of heavy-weight tees. I was so stoked about my graphic designs that I barely even looked at the … Read more
Measure Around the Fullest Point, Relaxed
I still remember the first time I tried to scale up a screen print for a client; I’d spent weeks obsessing over the ink viscosity and the perfect heavy-weight blank, … Read more
One Sits on Top, the Other Sinks in
I still remember the first time I tried to launch my own little line of tees in that cramped, shared studio. I thought I’d nailed the design, but when the … Read more